TikTok, the popular platform for short videos, has always been at the forefront of innovation in the world of social media. In a recent and surprising move, the platform has introduced a new and unique feature that is set to change the way we interact with this beloved app. In this article, we’ll go over the details of this exciting update and explore what it means for TikTok’s vast user base.
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Jump ahead by 15 seconds.
A platform that gained worldwide popularity due to its short duration of videos, is now expanding its video length capabilities by a significant margin. Users can now share videos up to 15 minutes long. The change marks a departure from TikTok’s traditional format of short, snappy videos and opens up new avenues for content creators.
Embrace long-form content.
While many other social media companies are doubling down on short-form content, TikTok is boldly stepping into long-form video territory. This expansion is a testament to the platform’s commitment to evolve with the times and meet the diverse needs and preferences of its user base. TikTok’s decision to embrace longer videos reflects its commitment to stay ahead of the curve in the ever-changing world of social media.
Water testing
It is important to note that this new feature is currently in the testing phase. As of now, users can post videos lasting up to 10 minutes on TikTok. 15-minute videos are being introduced gradually and will hopefully be widely available to all users in the near future.
Community Guidelines Evolution
Along with this exciting development, TikTok has also made significant strides in improving its community guidelines. The recently released Community Guidelines Implementation Report for the second quarter of 2023 highlights the platform’s commitment to creating a safe and inclusive environment for its users.
The report revealed that a staggering 106,476,032 videos were deleted worldwide during the second quarter of 2023, which is about 0.7 percent of all videos uploaded to TikTok. Of these, 66,440,775 were automatically removed, while 6,750,002 underwent manual review before deletion.
Fighting misinformation
TikTok is making concerted efforts to combat misinformation on its platform. The report states that 14,141,581 videos were removed for violating community guidelines during the second quarter of 2023 in Pakistan. In addition to addressing guideline violations, TikTok is actively targeting spam accounts and related content, taking steps to prevent the creation of such accounts.
Fast and efficient action
In Pakistan, 83.6 percent of infringing videos were deleted before being viewed, and about 92.5 percent of those videos were removed within a day. The platform has demonstrated a high level of commitment to quickly and effectively dealing with content that violates its community guidelines.
Protection of young consumers
TikTok is also prioritizing the protection of young users. During the second quarter of 2023, the platform deleted 18,823,040 accounts of people under the age of 13. This commitment to protecting young users reflects TikTok’s dedication to maintaining a safe and age-appropriate environment.
Ensuring a consistent experience
TikTok’s Community Guidelines are designed to promote a safe, inclusive, and authentic experience for all users. These policies apply to all types of content, making it clear that TikTok is committed to consistent enforcement and equity.
The platform uses a combination of advanced technology and human review to identify, assess, and take action against content that violates its community guidelines. TikTok’s multi-pronged approach ensures that community guidelines are effectively enforced.
Finally, TikTok’s new 15-minute video feature and its dedication to improving its community guidelines mark the platform’s continued evolution. With long video capabilities and a safe online environment, TikTok is poised to be a favorite among social media fans.
Frequently Asked Questions:
1. When will the 15-minute video feature be available to all TikTok users?
Answer: The 15-minute video feature is currently in the testing phase, and its availability may be gradually rolled out to all users in the near future.
2. How is TikTok combating misinformation on its platform?
Answer: TikTok Active is immediately targeting and removing content that violates its Community Guidelines. In addition, it takes steps to prevent the creation of spam accounts.
3. What percentage of infringing videos are removed before they are viewed?
Answer: In Pakistan, about 83.6 percent of infringing videos are deleted before being viewed, and about 92.5 percent are removed within a day.
4. Why is TikTok prioritizing the protection of young users?
Answer: TikTok is committed to creating a safe and age-appropriate environment for its young users. Deleting the accounts of people under the age of 13 is part of that effort.
5. How does TikTok ensure consistent enforcement of its community guidelines?
Answer: TikTok uses a combination of advanced technology and human review to identify and take action against content that violates its Community Guidelines.